The General Da Jamaican Boy, whose real name is Jeromy Watson, is an independent reggae artist based in St. Catharines, Ontario, originally from St. Elizabeth, Jamaica. He moved to Canada in 1998 at age 15 and has been gaining attention since 2008 with his authentic reggae sound, blended with elements of hip-hop, rap, R&B, dancehall, and Jamaican rap. His music reflects personal life experiences, delivering uplifting and introspective vibes that resonate with listeners.